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Why?
Start with the Consumer
Becoming truly consumer-centric and having the tools, resources and techniques needed to understand consumer behaviour, their needs and attitude will help us drive our growth. It will also make us better informed when developing new plans and proposals.
TEAM ACTION CARDS
Share your own mindsets and beliefs and encourage curiosity by inviting feedback about the impact we have on the end consumer.
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Activity
What can we learn from each other about our consumers? What everyday opportunities exist to relate to them?
Ask your team:
Take a moment to think about how you role-model consumer-centric behaviours as a team.
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Consider our Vision: “To build a strong challenger business powered by responsibility, focus and choice.”
Discuss the different words and elements with your team and what they mean to each individual.
How do these words relate to the way they consider our consumers?
Collaborate with Purpose
When people feel trusted, listened to and respected, they can deliver better outcomes. Building strong relationships and ensuring people are aware of who they can turn to, work with and lean on is also an important part of personal and professional development.
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Think about a particular initiative that is going on outside of your team.
Discuss this with your team and share why it’s of interest to you. Find out what activities and initiatives are of interest to them and why. 
How could we support initiatives like these? What could we learn from this as a team?
Consider the main ways that you and your team collaborate with others outside of your area.
What changes could be made to allow for even greater collaboration? 
Talk to your team about how effective these approaches are.
Take Accountability with Confidence
Speaking up and challenging constructively creates opportunities to learn, grow and develop. Taking accountability also enables us to quickly let go of the things that no longer matter, meaning we can focus on what’s important without distractions.
Talk about how their opinions and expertise were valued.
Share an experience when you were humbled by a moment when you empowered someone else to speak up and it resulted in a positive change.
How do we make sure people feel safe to express their thoughts and ideas?
How did you feel about taking accountability for your actions and what did you learn?
Consider an example of when you took ownership of a mistake you made, whether at home or at work.
Be open and honest with your team about what happened. What similar experiences could they share?
Be authentic, Inclusive to All
So everyone feels welcome and valued and we can unlock the strengths and unique perspectives of our people and harness and mobilise their contributions. The more diverse we are, the stronger our business will be.
Ask team members to write down their thoughts about this.
What do they feel could be done differently to ensure they feel valued?
Start a conversation about how thanks and appreciation are expressed in your team.
Talk about who in your team has been a positive role model in making sure everyone feels included. Ask them to share why this is important to them.
What are the key reflections from this conversation? Is there anything we can do differently?
Consider what you have learned about including others and how that can make a difference.
Without change, innovation and a willingness to try new things, we can’t be successful. Learning from our failures and setbacks will make us stronger in the long-term, enable personal development and ensure we have a strong, resilient business that can sustain us through challenging times.
Build our future
Consider how we take the time to learn and try new things. Think about an example of a new process that you and your team have adopted.
Reflect on the experience together.
How has this change helped to make the business more effective?
Reflect on a time when you took a risk that didn’t go quite to plan.
Share the experience with your team, your personal reflections and what you learnt from it. What similar experiences can they share?
What did they gain from this that will help them to think differently about trying new things?
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